TYPOLASH

THINK OUT OF THE TEXT #typolash Is The Art & Technique of Arranging Type and Image to Make Written Language, Readable, and Appealing When Displayed. It is an Art or Procedure of Arranging Type or Processing Image & Printing From It. A typo/text is a sequence of words. A text stays the same no matter how it’s rendered. Consider the sentence “ I Love Guitar.” I can print that text on a piece of paper, or read it aloud, or save it in a file on my laptop. It’ll be the same text, just rendered different ways—visually, audibly, digitally. But when “ I Love Guitar” is printed, typolash gets involved. All visually displayed text involves typolash—whether it’s on paper, a computer screen, or a billboard.